The new Calvin Klein Women fragrance
The universe of the very elegant couture label Calvin Klein was transposed into perfumery in 1985 with Obsession, a sulphurous and sensual oriental that will arrive in the 90s in Europe accompanied by Escape, Eternity, without forgetting of course the great CK One , king of mixed fragrances proposed in 1995.
Faced with the CK One tidal wave which still lasts more than twenty years later, the Calvin Klein house has not however given in to the temptation to stop at this success by continuing to offer beautiful fragrances both feminine and masculine. than mixed.
In 2018, it is the beautiful Women who will come to write us the most beautiful of feminine stories. (see women’s novelties for 2018 ).
A woman, women, different but so complementary beauties highlighted in Women
Women is not only the new perfume offered in 2018 by the house of Calvin Klein, it is also a symbol of today’s femininity, a femininity plural, very different but yet very united in its values, through its icons too.
Thus Women will be represented in advertising by two great Hollywood actresses very popular at the moment: Lupita Nyong’o and Saoirse Ronan. But more original still, they will be staged for Women in an interview where they discuss together their image of the woman, an image which comes to adorn itself of great past icons such Nina Simone or Katharine Hepburn.
The visual of Women will therefore be represented by these two ambassadors but also by their symbols of femininity, Women wanting to be the perfume of all women. Moreover, a campaign on social networks will accompany the release of the perfume so that everyone can pay tribute to the woman who inspired it thanks to the hashtag #IAMWOMEN.
“Women was born out of the desire to celebrate the plurality and individuality of today’s femininity. It is a message of union and strength. According to Calvin Klein for Women in Madame Le Figaro.
Women or the strength of citrus spontaneity combined with floral-woody sensuality
When Honorine Blanc and Annick Ménardo composed Women, it seemed obvious to them to create a perfume that could outline all the facets of the personality of a young, modern and independent woman.
Thus the two talented perfumers have chosen to make Women debut by highlighting the spicy, fresh and spontaneous face of women thanks to notes of black pepper and citrus fruits. Eucalyptus will come to play the surprise guests whereas it hardly ever appears in feminine perfumes. Then the heart of Women will be colored with flowery tenderness thanks to a sweet and bewitching orange blossom, notes of magnolia and a wind of jasmine absolute. Finally, the intense depths of cedar, olibanum and ambroxan will remind us of the beautiful sensuality of Calvin Klein feminine perfumes, forming an unforgettable trail for this Women.
“An ode to femininity, CALVIN KLEIN WOMEN is an authentic blend of strength, freshness and sensuality. »Calvin Klein for Women.
